Early Birds, founded in 2012, specializes in publishing SaaS real-time personalization software for e-commerce and content sites.
The company specializes in predictive marketing. Its SaaS platform analyses visitor behavior across websites, social networks, and CRM systems to recommend optimal product offers in real time. It also features interactive shopping tools like personal shoppers, gift engines, and configurators. Clients such as Lacoste, The Kooples, Celio, La Redoute, Carrefour, Fnac-Darty, Showroomprivé, La Halle, and Nature & Découvertes have reported sales increases ranging from +3% to +7% and improvements in conversion rates.
Early Birds leverages advanced artificial intelligence technology and was awarded the 1st FEVAD startup prize in 2017.
Arts et Biens participated in a combined share buyback and capital increase in 2017 to further invest in research and development and establish a UK presence for the company.
Early Birds was sold in 2019 to the Attraqt group, which was then sold to the Crownpeak group in 2022.
Investment Date : 2017
Exit Date : 2019
CEO : Laetitia Comes
Sales : 4 m€ ARR in 2019
Website : www.crownpeak.com